Shop small shop local San Diego holiday gift guide 2020 collage

Shop Small & Shop Local San Diego Holiday Gift Guide 2020

It’s that time of year again! Now that Thanksgiving is over, it’s officially acceptable to watch Christmas movies and get a head start on your holiday shopping. This year, instead of shopping at big retailers like Amazon or Walmart, I suggest to shop local and shop small. I went ahead and selected some of my favorite small and local San Diego businesses, along with a few of their products, to help inspire you to shop small and shop local this holiday season.

In the post, you’ll find a variety of jewelry and accessories, home goods, art, and apparel. It’s safe to say, there’s gift inspiration for everybody. But don’t worry if you’re not local to San Diego, all these businesses have online stores so you can shop wherever you are!

This is not an affiliate or monetized post in any way, simply sharing some of my favorite San Diego businesses with you!

Why Shop Local this Holiday Season?

The goal of creating this list is to highlight and boost some amazing local San Diego businesses, their owners and creators. Shopping local is so crucial because it’s these small businesses that make each of our communities unique and this year, it’s more important than ever to support them. With that said, I hope you enjoy this holiday gift guide and go on to find some gift-worthy items!

11 Local San Diego Businesses to Shop for the Holidays


Amazing, hand made minimal jewelry for any occasion and everyday wear. They have a wide selection of super unique bracelets, necklaces, rings, you name it. Here are a few that I really loved.

Child of Wild

Tastefully crafted jewelry and home goods. There is a TON to explore on their site so head on over and see if you can find a gift to suit that someone!

1502 Candle Co.

Soy candles, reed diffusers, and fragrance mists inspired by nature. Essentials for all candle lovers!


A one-stop-shop for all things plants, art, apparel, and home goods. The champagne puzzle makes a great holiday gift for the quarantine queen.


Sunglasses, because these are a MUST in the golden state. With a wide variety of styles, there’s plenty to choose from when searching for the perfect pair. Really, there’s so many unique combinations of sunglass styles and colors so here’s just 3 among many great ones. Click on any of them to head over and fully explore what they got!

Clay and Craft

Handmade modern pottery. With tons to explore on their site, I highly encourage you to check it out for great, functional holiday gifts. The items I choose to feature are ones that I’d love to receive: the mugs, cheese plates, and a sweet modern drinkware set!

Home + Hound

A boutique for stylish dog accessories and beautiful home goods. Below are two nifty gift ideas, a dog mom gift set, and an eco-conscious gift set.

Gold Leaf

Gold Leaf has a huge selection of products and is a great place to start if you’re looking for a broad net of gift ideas. Explore everything from clothing, jewelry & candles, to kitchen, bath, and other home good accessories. Below are just some cute stocking stuffer ideas and a coffee table read!

Wick + Bloom Candle Co.

Natural soy wax candles poured in San Diego, CA. Wick & Bloom Candle Co. brings you sweet scents for every season. Below are just two that would be a fit great for the holidays!

Goldy Club

Gold-filled fine luxury jewelry. Check out a real creative selection of pendant necklaces all made in batches in California. If you’re looking for a unique piece for someone this holiday season, this is the place. I really liked their Amor Gold Necklace and the Custom Initial Pendant! Click through to explore the rest of the collection on their site.

Small Batch Store

Small Batch has a wide selection of sustainable handmade products. Explore a wide variety of apparel, accessories, home goods, stationary, and beauty products. Again, there’s a lot to browse on their site so you’re sure to get some holiday gift inspiration!

Shop Local in San Diego & Wherever You’re From

San Diego has a special place in my heart because it’s where I grew up but I hope this gave you some inspiration to shop local wherever you are this holiday season. Although shopping at big retailers may be convenient, shopping locally will definitely put a smile on someone’s face and help support those unique establishments that make our world so diverse. I highly encourage you to explore these local San Diego businesses further to see what you may find and I hope you enjoyed this holiday gift guide!

Happy Holidays!